About Prophecy
Our Message
The Allure of Potential
At Prophecy, we believe in “The Allure of Potential”. Our journey is not just about fashion; it’s about embodying a message of hard work, perseverance, and achieving one's true potential. Each piece of clothing we create is a testament to the dedication and effort that goes into realising ones dreams. Our designs are meant to inspire and empower individuals to strive for excellence in all aspects of life. We want our customers to wear Prophecy as a symbol of their own hard work and commitment to reaching their highest aspirations. Just as our garments are crafted with precision and finesse, we encourage everyone to approach their goals with the same level of dedication and passion.
Our Commitment
Awakening Potential for a Better World
Prophecy is committed to awakening potential and fostering a better world through meaningful work. We are dedicated to ensuring that our efforts contribute to positive change and inspire others to do the same. Our promise extends beyond fashion; we pledge to donate 10% of all profits to deserving causes and movements that resonate deeply with us. Our everlasting focus includes supporting the communities in Palestine, Sudan, and Kashmir, where we aim to make a tangible difference through our contributions as a community of likeminded people. By wearing Prophecy, you are not only investing in high-quality fashion but also joining a movement that values efforts to bring light to injustice and strives to make the world a better place.
Behind The Scenes
The Vision Behind Prophecy
Prophecy is driven by a vision of quality, dedication, and innovation. Founded by Musa Vijdani, an entrepreneur from Pakistan living in Dubai, the brand reflects a deep commitment to creating high-quality garments that resonate with style and purpose. Though Musa, born in 2001, has spearheaded the brand's journey, Prophecy’s growth is a testament to the collective effort of many talented individuals. From designers and artisans to mentors and supporters, each person has played a vital role in shaping Prophecy into what it is today. Together, we strive to ensure that every piece of clothing we produce meets the highest standards of craftsmanship and creativity, embodying the brand’s core values.
